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ACE & Company (“ACE”) is a multi-stage private equity and venture capital group built on a unique combination of expertise, experience, and knowledge of its founders and team. The group has $1.7bn total assets across Secondaries, Buyouts, Ventures, and Investment Solutions.

Investing with Purpose

ACE offers three core investment strategies across the stages of private investment: Secondaries, Buyout, and Venture. Our portfolio construction guidelines ensure that our investors access the necessary customization to achieve their risk and return requirements.

ACE aims to drive returns by managing risks and strategically adjusting investment exposure to the stage of a company’s development. We strongly believe that diversification and sizing of investments according to the risk profile are the most effective approaches to investing private capital.

ACE’s specialized investment teams provide the support to create long-term and sustainable investment results.

Multi-Stage Specialist Across Private Equity

Our Secondary strategy presents an appealing balance between risk and reward when contrasted with primary private equity. 

Our skill lies in procuring funds at advantageous prices and harnessing our extensive experience with general partners, sellers, and advisors. This enables us to thoroughly evaluate potential prospects, culminating in exceptional results for our investors.

Secondaries

Our Buyout strategy involves actively managing a private equity portfolio alongside top-performing private equity GPs in their core areas of expertise.

Leveraging our broad sourcing channels, proprietary diligence, and robust network of specialist investors, we invest in market-leading companies to deliver long-term value to investors.

Buyout

ACE Ventures is a team of operators, engineers, and investors deploying capital and expertise to empower and support outliers. 

ACE Ventures backs those who disrupt the norm and challenge the status quo. Our commitment goes beyond capital; we offer meaningful support, drawing on our own experience of grind and hustle. We are dedicated to fostering revolutionary shifts and creating lasting impact, focusing on genuine transformation rather than transient market trends.

Venture

ACE in Numbers

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ACE Ventures Invests in nsave

ACE Year in Review and Investment Outlook

Embracing the spirit of the holidays, the ACE & Company team thanks our valued clients and partners for their trust and support. We hope this season brings you and your loved ones joy, love, peace, and treasured memories.

In a year of evolving market conditions, ACE has remained committed to delivering repeatable returns while remaining true to our vision for long-term growth. With purpose and precision, the team has strategically identified and leveraged market opportunities, creating value for our investors and positioning the firm for continued success.

As we look ahead to 2025, we remain focused on building upon our shared achievements and driving future growth together.

Happy Holidays from ACE & Company

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Invest in Change

A Message from the Board Chair

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ACE believes in the significance of Environmental, Social, and Governance (ESG) principles in fostering resilience, driving long-term positive impact, and promoting sustainable growth in our portfolio companies. We are committed to incorporating ESG considerations into our investment process and operating philosophy.

Our Commitment

We will incorporate ESG issues into investment analysis and decision-making processes.

We will be active owners and incorporate ESG issues into our ownership policies and practices.

We will seek appropriate disclosure on ESG issues by the entities in which we invest.

We will promote acceptance and implementation of the Principles within the investment industry.

We will work together to enhance our effectiveness in implementing the Principles.

We will each report on our activities and progress towards implementing the Principles.

Our Six Principles of Responsible Investment

We aim to shape tomorrow by empowering the next generation, elevating our communities, and cultivating debate through thoughtful leadership.

Forging the Future

Empowering Tomorrow’s Pioneers

Supporting Community Growth

Cultivating Debate

Upholding Trust and Ensuring Accountability 

Acting Today, Shaping Tomorrow: Our Commitment to Responsible Investment

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With headquarters in Geneva and offices in London, New York, and Cairo, our global presence brings us in direct contact with clients and offers an exceptional network of opportunities

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Veriff Partners with Deel for Identity Verification

Investment Update



Care Connectors is a leading value-based care enablement platform
supporting payers (health plans and risk-bearing providers) in their effort to drive improved outcomes.

We look forward to supporting Care Connectors in their mission to improve the quality of life of patients while ensuring accurate capture of reimbursements and reduction in costs.

ACE Supports Epilog Partners in Care Connectors Investment

Wefox Secures $650M in Series C Led by Target Global

GREENWICH, Conn., July 28, 2023 /PRNewswire/ — 

Catterton, a leading global consumer-focused investment firm, today announced the successful closing of a continuation fund transaction for its portfolio company PatientPoint Health Technologies™ (“PatientPoint”), a leading tech-enabled point-of-care patient engagement company. The transaction reaffirms 

 Catterton’s long-term commitment and maintains its ownership in the business, allows 

 Catterton to return capital to investors, and provides PatientPoint with additional capital to support growth initiatives. Terms of the transaction were not disclosed.

PatientPoint has become a trusted patient engagement company, and following its successful transformational combination with Outcome Health in 2021, is now an industry-leading platform serving approximately 140,000 healthcare practitioners (“HCPs”) and impacting over 750 million patient visits annually, nationwide. The Company improves doctor-patient engagement by educating patients through the nation’s largest interconnected network of digital devices in healthcare practices. With innovative solutions and unparalleled reach, PatientPoint has consistently delivered strong financial and operational excellence and is well-positioned for long-term growth.

“Over the course of our investment, PatientPoint has transformed into a leading digital patient engagement platform improving health outcomes for patients, and we believe the business continues to have opportunities to accelerate its growth,” said Andrew Taub, a Managing Partner in 

 Catterton’s Flagship Fund. “We are excited to continue our partnership through a transaction that not only provides new capital to PatientPoint to support product expansion, but also presents an attractive liquidity option to 

Catterton’s existing investors. We look forward to continuing to work with PatientPoint’s talented team to strengthen the company’s value proposition during its next phase of growth.”

“We are thrilled to extend our successful partnership with 

 Catterton in a transaction that validates the significant momentum we’ve generated,” said Mike Collette, Founder and CEO of PatientPoint. “This additional investment will allow us to capitalize on meaningful near-term growth initiatives, while upholding our commitment to providing trusted, reliable solutions that improve doctor-patient engagement across the entire care journey. We thank 

 Catterton for their continued support and are confident that together, we will continue to drive long-term, sustainable growth.”

Catterton will maintain its position in PatientPoint through the new dedicated continuation vehicle, which includes investments from funds advised by Neuberger Berman, lead investor, and funds advised by affiliates of Fortress Investment Group LLC, co-lead investor. Littlejohn & Co., who became a partner to 

 Catterton following PatientPoint’s merger with Outcome Health in 2021, will retain its ownership.

Peter Bock, Managing Director at Neuberger Berman said, “We have been impressed both by 

Catterton’s consumer expertise and PatientPoint’s opportunity to leverage their expansive HCP network to offer a full set of digital solutions across the patient care journey. This transaction provides the Company with the time they need to execute their value creation strategy and offers a compelling liquidity opportunity to existing investors.”

Greg Getschow, Managing Director at Fortress added, “On behalf of our investors, we are pleased to establish this partnership with 

 Catterton, which provides PatientPoint with the additional capital that they need capitalize on significant growth initiatives that are ahead for the business.”

Evercore served as financial advisor to 

 Catterton on the transaction. Kirkland & Ellis served as legal counsel.

 Catterton is a market-leading consumer-focused investment firm, managing approximately $33 billion of equity capital across three multi-product platforms: private equity, credit, and real estate. Leveraging deep category insight, operational excellence, and a broad network of strategic relationships, 

 Catterton’s team of more than 200 investment and operating professionals across 17 offices partners with management teams to drive differentiated value creation across its portfolio. Founded in 1989, the firm has made over 250 investments in some of the world’s most iconic consumer brands. For more information about 

 Catterton, please visit lcatterton.com.


PatientPoint® is a tech-enabled point-of-care patient engagement platform. Our innovative, tech-enabled solutions create more effective doctor-patient interactions and deliver high value for patients, providers and healthcare sponsors. Through our nearly 140k unique healthcare provider relationships, PatientPoint’s solutions impact roughly 750 million patient visits each year, further advancing our mission of making every doctor-patient engagement better®. Learn more at patientpoint.com.

ACE & Company is delighted to announce ACE Buyout V’s investment in PatientPoint Health Technologies.

ACE & Company Invests with L Catterton in PatientPoint Tech

ACE in the News

 "Kitchen United announces $100M Series C fundraise

Rocket Cos acquires Truebill for nearly $1.3B

Picterra secures $6.5M for democratizing geospatial mapping

Truebill Raises $45M in Series D, 6 Months Post-Last Round

Mashgin Makes The Fan Experience At Sports Arenas Seamless

ACE & Company was proud to be a Network Partner of this year's 

 in Interlaken on June 6 and 7, 2024. 1,350 managers discussed solutions and strategies for navigating geopolitical and economic challenges under the motto "When the going gets tough."

The program featured distinguished national and international figures from business, politics, and science. President Viola Amherd opened the forum, emphasizing the need for flexibility and preparation amid a prolonged crisis due to the unstable global security situation. The political discourse continued with Sanna Marin, the former Prime Minister of Finland, and Michael R. Pompeo, the 70th Secretary of State of the USA.

We were thrilled to see one of the cofounders of 

, grace the stage as one of the finalists in the SEF.Award (production/trade category) to push the agenda on decarbonization.

"ACE looks forward to attending the next edition of the SEF and remaining an active part of the Swiss business and startup ecosystem. We believe entrepreneurs and businesses, with their determination and innovation, will drive the Swiss economy towards a more sustainable and positive future," adds Sally Beh, Managing Partner at ACE & Company.

Network Partners of the Swiss Economic Forum

Taaleem, StonePine ACE JV, Listed on EGX!

The forum began with Former French President François Hollande sharing his perspective on international relations, offering valuable insights into the current geopolitical crisis, the rise of populism, the polarization of opinions, and the potential risks to democracy. Mr. Hollande discussed the ongoing war in Ukraine, suggesting that the outcome of the 2024 US presidential elections could influence its resolution.

Hollande described Russian President Vladimir Putin as a leader who believes in using force and employs a method of dialogue based on lies, while also highlighting the low likelihood of nuclearization in the Ukraine conflict due to the massive response it would provoke.

From ACE & Company, the Ventures strategy showcased the inspiring journeys of their notable portfolio companies: 

. The conversation centered around creating impact through entrepreneurship. In addition, ACE Ventures conducted an on-stage discussion with 

, an accomplished Swiss Entrepreneur. Mark is widely recognized as the founder of Livestream and has previously served as the president of Vimeo. His valuable knowledge and insights will play a crucial role in the newly launched ACE Swiss Tech Outliers fund, where he will serve as the Vice Chair of the Investment Committee.

The Global Investment Forum continues to serve as a valuable platform for nurturing ideas and facilitating meaningful connections among individuals who possess insightful perspectives capable of driving positive change. We would like to extend our sincere appreciation to our fellow sponsors: Citi Private Bank, IPGHowden, Swissquote, Avantegarde Finance, Agio Digital, and Jetfly, for their valuable support in making this event a success.

Thank you to all our investors and partners who attended the 2023 Global Investment Forum, proudly sponsored by ACE & Company.

Highlights from the 2023 Global Investment Forum

ACE Buyout IV Invests alongside Goldfinch Partners in Vesta

Robots from Swiss ANYbotics Are Already on the Ground!

Adam Moderates COVID-19 Dinner Talk

ACE Talk

PayPal Acquires Japan's Paidy for $2.7bn

N26 Secures Over $900M in Record Series E Round

ACE Joins Naxicap Partners in Stromer Buyout

Gecko Robotics closes Series C at $73M

Imverse raises $4.8M for live 3D holograms in the Metaverse

Andesat Selects Astranis for Peru's Dedicated Satellite

Adam Said discusses a hyperactive IPO year amid COVID

Batmaid Eyes Global Expansion after 32% Growth in 2020

GoCardless: $95M for Open Banking Payments

Goodly Secures $1.3M for Mainstream Student Loan Assistance

Endeavor Debuts on NYSE

EV Charging Network ChargePoint to go Public via SPAC

, a provider of compliance and AML solutions for business clients. This €4 million Seed round is jointly led by us alongside TX Ventures, with participation from existing investors EquityPitcher, AI Fund, and notable angels. This is the first investment out of our newly launched ACE Swiss Tech Outliers.

"In light of current regulatory developments, the fight against money laundering is increasingly important and in high demand across industries. 2023 was an extremely successful year, during which we won significant logos and customers and even touched profitability. Our oversubscribed round led by European and global investors is a testament to our success, and we look forward to partner with them to accelerating our growth," says Dr. Camillo Werdich, founder and CEO of Sinpex.

Steve Salom, Partner at ACE Ventures, adds: "We are pleased to announce our investment in Sinpex, a revolutionary company in the onboarding of business customers. Under the leadership of Camillo, Sinpex is not only transforming the customer onboarding of regulated and non-regulated companies but also the continuous verification of their data. Sinpex supports one of the biggest challenges in the financial services industry and enables companies to turn compliance into a strategic advantage. We look forward to supporting Sinpex on its way to becoming a market leader in this category."

Jens Schleuniger, Managing Partner at TX Ventures, says: "Know-your-Business processes are complex, expensive, and pose a real business risk for financial institutions. Accordingly, we were thrilled when we analyzed Sinpex’s software solution more closely. The team around Camillo has, in our opinion, created a new market standard – also through the use of modern technologies. We are accordingly very happy to support the Sinpex team and lead the funding round."

Diane Siegloch, who has been working as Head of Sales since June 2022, is appointed Co-Managing Director alongside Dr. Camillo Werdich in the funding round and will assume the role of Chief Sales Officer (CSO) in the future.

About Sinpex
Sinpex is a pioneer in automated identification and compliance solutions for business customers. The cloud-based software reduces the manual effort in collecting and verifying compliance-relevant data while simultaneously increasing the accuracy in legitimizing business relationships through the use of artificial intelligence and natural language processing. Sinpex was founded in 2019 and is based in Munich. Clients such as Deloitte, Riverty, and Noventi trust Sinpex.

ACE Ventures Reveals Investment in Sinpex

NEW YORK and ST. LOUIS, May 31, 2023 – Blackstone (NYSE: BX) and Emerson (NYSE: EMR) today announced that private equity funds managed by Blackstone (“Blackstone”) have completed the previously announced acquisition of a majority stake in Emerson’s Climate Technologies business in a transaction valuing the business at $14.0 billion. This closing marks a significant milestone in the HVAC and refrigeration (HVACR) industry leader’s journey to advance the next generation of climate technologies.

The new standalone business will be named Copeland – building on the brand’s 100-year legacy, global recognition and influence across the HVACR industry. As a standalone company focused on serving the global HVACR market, Copeland’s product portfolio includes market-leading compressors, controls, thermostats, valves, software and monitoring solutions for residential, commercial and industrial customers. Copeland had fiscal 2022 net sales of $5.0 billion.

“Copeland has long been a pioneer in the HVAC and refrigeration industries with unmatched capabilities in engineering, design and innovation,” said Ross B. Shuster, Chief Executive Officer of Copeland. “With the focus that comes from being a standalone company, and the support of our shareholders, Blackstone and Emerson, we plan to extend the company’s leadership position in the industry and develop new and integrated climate technology solutions. The Copeland business is made up of over 18,000 talented team members, who are aligned and committed to developing technologies and solutions that drive decarbonization at scale, accelerate the global trend of electrification and deliver greater value for our customers and end users.”

Copeland is poised to build on its iconic brand and trusted expertise to shape the future of climate technology. The company’s products, expertise and innovation play a key role in improving the energy efficiency of heating and cooling solutions – including the rapidly growing market for electric heat pumps and climate-friendly refrigerants, which are seeing strong demand and global adoption given their potential to reduce the environmental impact and carbon emissions of HVAC systems.

“Copeland has grown into the market leader in supplying critical components for residential, commercial and industrial climate control solutions, and we are thrilled to support its next phase of growth as a world-class standalone company,” said Joe Baratta, Global Head of Blackstone Private Equity. “Leveraging Blackstone’s long track-record of successful large-scale corporate partnerships, we look forward to working with the Copeland and Emerson teams to accelerate the company’s profitable, long-term growth. We’re confident in the runway ahead to advance Copeland’s industry leading position by delivering even more innovative, energy-efficient solutions to support its customers’ carbon reduction efforts.”

“We are pleased to complete this significant transaction, an important milestone in Emerson’s portfolio transformation into a cohesive global automation leader,” said Lal Karsanbhai, President and Chief Executive Officer of Emerson. “The upfront proceeds from this transaction allow Emerson to advance our portfolio in attractive, higher-growth automation markets, while our remaining non-controlling investment enables Emerson to benefit from Copeland’s future upside under Blackstone’s ownership, until we exit the business. With our focused portfolio, we are bringing comprehensive automation products, software and solutions to a diverse set of end markets, driving operational excellence and enhancing value creation for Emerson shareholders.”

Copeland will continue to operate from St. Louis, while maintaining a global footprint to serve customers in Europe, Latin America, Asia, Middle East and Africa.

Learn more about Copeland’s sustainable solutions at 


Copeland is owned by a joint venture between Blackstone and Emerson. Under the final terms of the purchase agreement, Blackstone will have a controlling ownership interest of 60% of Copeland, up from 55% when the transaction was announced.

Pursuant to the terms of the transaction, Emerson received upfront, pre-tax cash proceeds of approximately $9.7 billion at close, an increase of $0.2 billion from when the transaction was announced given Blackstone’s decision to purchase an additional 5% of the common equity. Emerson’s continuing investment in the business is composed of a seller’s note with a face value of $2.25 billion and 40% non-controlling common equity ownership with a transaction value of $1.7 billion.


Copeland, a global provider of sustainable climate solutions, combines category-leading brands in compression, controls, software and monitoring for heating, cooling and refrigeration. With best-in-class engineering and design and the broadest portfolio of modulated solutions, we’re not just setting the standard for compressor leadership; we’re pioneering its evolution. Combining our technology with our smart energy management solutions, we can regulate, track and optimize conditions to help protect temperature-sensitive goods over land and sea, while delivering comfort in any space. Through energy-efficient products, regulation-ready solutions and expertise, we’re revolutionizing the next generation of climate technology for the better. For more information, visit 


Blackstone is the world’s largest alternative asset manager. We seek to create positive economic impact and long-term value for our investors, the companies we invest in and the communities in which we work. We do this by using extraordinary people and flexible capital to help companies solve problems. Our $991 billion in assets under management include investment vehicles focused on private equity, real estate, public equity, infrastructure, life sciences, growth equity, liquid and private credit, real assets and secondary funds, all on a global basis. Further information is available at 

. Follow @blackstone on LinkedIn, Twitter and Instagram.


Emerson (NYSE: EMR) is a global technology and software company providing innovative solutions for the world’s essential industries. Through its leading automation portfolio, including its majority stake in AspenTech, Emerson helps hybrid, process and discrete manufacturers optimize operations, protect personnel, reduce emissions and achieve their sustainability goals. For more information, visit 

ACE & Company is excited to announce our partnership with Blackstone in the significant acquisition of a majority stake in Copeland, formerly known as Emerson Climate Technologies. This venture marks a remarkable step forward in shaping the future of climate technology.

ACE & Company, Blackstone Acquire Majority in Copeland

Batmaid Secures CHF 25M for Global Expansion.

SpaceX launches historic NASA Crew-4 mission

Pakistan's UDHAAR Secures $6M in Seed Funding

The 7th edition of the Global Investment Forum was held at the end of last week in Geneva featuring the former President of the French Republic, François Hollande. A presence which could surprise if one remembers his vindictiveness against the world of finance during the presidential election of 2012. As the previous year with Yanis Varoufakis, the initiator of the forum, Adam Said, was certain that the debates would only be more lively. A few questions on the sidelines of the event devoted to private markets.

What do you think are the most salient features of this 7th edition of the Global Investment Forum?

The United States is no longer the sole center of attention. The discussions focus more on Europe, on its place vis-à-vis Russia, vis-à-vis China, on a future which is still taking shape in an uncertain way at the end of a very difficult year. Still a lot of technology, with the acceleration of the prowess of artificial intelligence, a universe which remains dominated by the big names – Microsoft, Google, Tesla – and not by newcomers as we often hear. We also talk a lot about “climate tech” but beyond the good stories, it must be noted that few players are profitable and that the subsidies will end one day…

Why did you invite François Hollande who does not hold finance in high esteem?

Because it is always interesting to have a high-flying point of view on international relations and a former president has complete freedom to express his views which is not true of a politician in office. And then any debate must be open to different opinions. We have in the past invited Nigel Farage, which does not make us Brexiteers.Too much capital has been channeled into venture capital underestimating the risks.

Access to private markets has evolved considerably, particularly that of venture capital. Today we talk about democratization. How do you see the current situation?

Let’s start by saying that the private equity market has grown enormously with a deployment capacity that today is measured in the trillions and that has become much more democratized. We see that the secondary markets have recently witnessed an influx of sales of poor quality positions dating from 2020-2021 as venture capital remains an area where asymmetry is driving a chasm between specialists and the public. Unlike public markets, information is little or badly regulated. That said, the disintermediation of the sector is underway. While we commonly saw up to 6 intermediaries between investors and companies a few years ago, this number has dropped to 2 or 3.

What about passive management in this context?

In my opinion, it is ill-suited at the moment because there is a great disparity in performance between companies in the same sector. As an example, look at the difference between Uber and Lyft.

What do you see as the most exciting opportunities in private markets today and why?

I would cite energy transition, financial disintermediation and business services but, once again, the sector is not the main focus. Focus on companies that generate cash and are in a position to buy out their competitors; those who play the role of consolidators. Where investors previously focused on profit and loss accounts, today they focus on the balance sheet of companies and their ability to expand market share.

Does the scarcity of IPOs reduce opportunities for venture capital?

Yes, without a doubt. In 2021, 2,500 billion private securities were traded while the average for previous years was 500 billion and this year we have fallen to 300 billion. A lot of value has evaporated but venture capital remains attractive because of the strong innovative potential it can cover. On the tails side, it’s the end of the exuberance; on the face side, valuations are much better for buyers. Provided you show discernment.

Is it true that private debt is stealing the show from private equity as some claim?

It’s not false. Too much capital has been channeled into venture capital underestimating the risks. With the rise in rates, a corporate bond can easily yield 10% and private debt regains a significant market share. But in the long term, capital investment is much more profitable.

You noted last year that Geneva’s position remained weak on the private markets despite clear progress in Switzerland in general. What about this year?

Mentalities are changing but there is still no real support for the local ecosystem. Too much capital still goes to the United States, Great Britain or China. Banks invest in large international VC funds and overlook much better performing Swiss investments. Watch the Robinhood craze (and its collapse) as Swissquote continues to rise in value.

Adam Said of ACE & Company: “Too much capital is still going to the US, Britain or China. There is no real support for the local ecosystem yet.”

Support for Swiss Private Markets Remains Insufficient

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Union54 raises $12M in seed extension round

Nano Technologies Raises $6.4M in Pre-Series A

LOS ANGELES, Feb. 8, 2024 /PRNewswire/ -- 

 has announced that its largest multi-unit franchisee, Mo Khalil, has received a 

, a private equity investment firm that partners with the founders and executives of high growth consumer companies.

Through the investment, Khalil and Snapdragon will sign a development plan to open 25 additional Mathnasium centers over the next five years.

Khalil comes from humble beginnings as an immigrant from Egypt who experienced homelessness at a young age, but has now grown to become a successful entrepreneur – and has been a top-performing franchisee for nine consecutive years in the Mathnasium network. Khalil established Khalil Ventures in 2010, and what began as one center in Central Florida has now grown to a portfolio of nearly 

. With the brand's established curriculum and teaching methods, combined with its proven business model, Khalil has built a multi-unit empire. He's also been recognized by Mathnasium for "Best Turnaround of a Resale" and "Top Multi-Unit Operator by AUV."

With the global education market expected to reach 

, prospects or prospective franchisees are looking to stake their claim in 

"I am extremely excited to begin working with Snapdragon to add to Mathnasium's next chapter of growth," said Khalil. "When I first immigrated to the United States, learning English and assimilating into New York City's Bronx County was challenging. But with an entrepreneurial spirit and a passion to achieve the American dream, I was able to open my first Mathnasium and do what I love most – teach math. This signed development plan will be monumental not only for me, but also for the entire brand. We look forward to bringing Mathnasium to new markets and helping even more students."

Snapdragon is a trusted partner for growth companies seeking to achieve their full potential. Having been primarily focused on health and wellness brands, this alignment also serves as a milestone for Snapdragon as it marks the brand's entrance into the education industry. Through this partnership, Mathnasium is groomed to provide additional resources to support its fast-growing franchise network.

"We are incredibly excited to partner with Mo and his talented team," said 

Mark Grabowski, Managing Partner of Snapdragon

. "He has built an incredible portfolio and has an unparalleled track record of success. We look forward to entering the education sector and supporting the next stage of growth for Mo and Mathnasium."

Mathnasium Learning Centers specializes in math-only tutoring and is committed to providing the world's best instruction. The goal: teach children math in a way that makes sense to them. For decades the 

™ has transformed the way kids learn math — building students' understanding of math concepts through personalized instruction and a customized learning plan — all while producing tremendous 